LMAO syndrome.. Creative Ads

Advertisements are becoming more and more creative, and I think NBC wins the best Super Bowl commercial. Let's talk about why this advertisement is a success. Now I don't want
to ruin the hilarity of the commercial, so you should probably watch it first. Ok, now first off, the ad uses LMAO- a modern texting or online short cut explaining an action or a feeling-- finding
something very funny. So already by seeing the name of the commercial, viewers-- if they are up-to-date in their modern slang-- see the LMAO trigger and know something funny is coming up.

What else? The ad actually takes LMAO and turns it into a literal sense. Also funny- then, just oh so subtly, they throw in why the viewers are LTAO-- because of hit NBC shows like The Office, My
Name is Earl and 30 Rock.

Funny.


http://www.youtube.com/watch?v=dTQaWIt4ij0