Tuesday, June 30, 2009

Ads: getting started

Advertising isn't really my focus. I think it's interesting, and I'd like to learn more about it-- but the jist of my advertising expertise is that ads focus on their consumer and deliver to that target with sex appeal, delicious looking food, promise to benefit, "you too can be amazing" etc.

Ads and Keri's life: Sometimes I notice it on TV (I hardly ever watch so that's minimal) or when I skip over ads in the paper or online news sources, I ignore it on other websites, I see it on billboards but it doesn't register etc. So for the next month or so I'm going to consciously see advertisements. I know they are all around me and I know they can effect, so let's see if and how they do.

Rereading that last paragraph I realized I am an example of the site's name- "Advertisement Overload." Is the reason I ignore or "don't see" these ads because there are TOO many? Interesting.

Wednesday, June 24, 2009